Founded in 2018, with a vision to supply world-class biocompatible skincare products in India’s on-growing beauty industry. There have been only two types of skincare brands, one of them offer synthetic chemical-based products and the other brand delivers natural products. Both of them have their share of pros and cons. Hence, Theoly is a hybrid brand created with love. At Theoly, we don’t distinguish our ingredients as synthetic or natural. Rather, we check for its biocompatibility. Secondly, at our core philosophy, we eliminate 5 Skin Enemies (Sodium Lauryl Sulphate, Paraben, Silicone, Short Chain Alcohol and Artificial colour, & Fragrances). We are set to deliver products that are harmless and carefully curated. And lastly, we pay significant attention to the pH level of our products. The pH of human skin is between 4 to 7. Therefore the ideal pH of any skincare product should be in between this range. That explains why all our products have the pH level from 4 to 7. We have always cared about your skin and will continue to do so for years to come.
Despite our constant need to deliver the best products, we do not compromise ethically. Our products are only developed considering our ethical guidelines:
- Dermatologically tested
- No animal testing
- Cruelty free
- Free from 5 skin enemies
- Equal Pay
We strongly believe that these are our core values and should be of any cosmetic brand that touches your delicate & invaluable skin and it shouldn’t be compromised at any cost.